In this episode I'm sharing the secret behind creating a compelling and highly converting lead magnet offer that will not only grow your email list fast...

...but also make pre-position the people who signed up to receive your Lead Magnet to become your future (or immediate) clients and customers.

I cover:
1. What is a Lead Magnet and why do you need it (most people fail because they don't really understand this, specific point, so pay attention)
2. What is the secret to creating a Lead Magnet that WORKs
3. 5 ideas for highly effective Lead Magnet that follow this principle

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